Kurt Hoffman of the Shell Foundation makes the point that"...Poverty is about a lack of money. With a job and a stable income, the poor can access shelter, education and healthcare. Small enterprise is the vehicle to make this happen, but I'm not sure the aid industry alone can spur the creation of a responsible and flourishing private sector because setting up and running a business is not something aid professionals know much about"...Therefore the Shell Foundation makes the case for reforming the aid industry by applying fundamental business principles to enhance its performance and accountability. It calls on the aid community to give poor people real choice when delivering development, which in turn can be measured against tangible targets such as the number of pro-poor enterprises supported and jobs created..."
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