The latest joke-"Rebranding Nigeria"

In the Economist:

A NEW joke is doing the rounds in Nigeria. Got a problem with your car, or your generator’s stopped working? Don’t fix it! Rebrand it!...Many Nigerians say their government should tackle the country’s fundamental problems—power shortages, crime and corruption—before worrying about its image. “They [the government] have been sending texts to my phone, telling us about how to reorganise Nigeria, how to reorganise our minds, our heads,” says Olufemi Oyegun, an oil-and-gas man in Lagos, the commercial capital. “But it’s our leaders that are our main problem, not the people.”